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The Campfire

Blogging, News and Tips on Branding, Design, Websites and Picnics

Grab a cup of hot cocoa, roast some s’mores and sit comfortable by the fire. Read what our friendly bear has to say about creative and business stuff.

Why 2024 is the Perfect Year for a New Website!
Why 2024 is the Perfect Year for a New Website!

2023 is the year to get a new website despite market challenges! Don’t be fooled by social media. Discover the untamed potential of a website and why it’s essential for your business. Unleash your inner bear and roar into the digital age.

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Why Divi Stands Tall Among WordPress Page Builders
Why Divi Stands Tall Among WordPress Page Builders

Welcome, design aficionados and development enthusiasts! Today, we're diving headfirst into the 'bear-y' exciting world of WordPress page builders, especially shining a spotlight on Divi by Elegant Themes. If you're looking to create a website that’s as sturdy as a bear’s den, you might be...

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Once Upon a Time: The Power of Storytelling!
Once Upon a Time: The Power of Storytelling!

Hey there, fellow marketers! Grab your picnic baskets and join me on a journey through the enchanting forest of marketing. In this bear-y exciting adventure, we're going to explore the three P's of marketing magic: People, Personality, and Persuasion. Or, in other words, the importance of...

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Why WordPress is Still the King of CMS
Why WordPress is Still the King of CMS

Discover why WordPress reigns supreme as the top choice for most businesses. Uncover its cost-efficiency, ease of use, scalability, and advantages over other CMS options. Explore the wild world of website creation with WordPress!

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The Differences Between Logo Design and Branding
The Differences Between Logo Design and Branding

This is a very common misconception, assuming a company's logo is a synonym for branding. Definitely related, these are two different concepts and it's important to understand why. Imagine you're strolling through the dense forest of marketing and design, and suddenly, you encounter two majestic...

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ABM Strategy: Hunting Down Success, One Bear-sized Account at a Time
ABM Strategy: Hunting Down Success, One Bear-sized Account at a Time

In the wild world of marketing, there's a tactic that's been roaring through the industry, capturing the attention of companies big and small—Account-Based Marketing (or ABM for short). It's a strategy that has proven to be as fierce as a grizzly bear (pun intended!) when it comes to driving...

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Get Ready for the Analytics Revolution with Google Analytics 4
Get Ready for the Analytics Revolution with Google Analytics 4

Hey there, fellow internet explorers! Guess what? There are some exciting changes coming to the world of Google Analytics, and it's causing quite a stir in the digital jungle. Prepare yourself for the roar of GA4, the newest version of Google Analytics. It's time to unleash the power of the...

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Are pop-ups bad?
Are pop-ups bad?

Pop-ups: yay or nay? Are they still a valid way to generate leads and promote interaction? Truth is, marketers swear by it, but users tend to complain about it all the time. Maybe it could be a necessary evil for marketing purposes. Or is it?   Pop-up forms — what are they? History tells us...

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